Digital Marketing Salary

MINILUXE APPOINTS ADITI GUPTA AS CHIEF GROWTH OFFICER

MINILUXE APPOINTS ADITI GUPTA AS CHIEF GROWTH OFFICER
Written by Publishing Team

TORONTO, Ontario, January 6, 2022 (GLOBE NEWSWIRE) – MiniLuxe, Inc. is pleased. (“MiniLuxe”), a wholly owned subsidiary of MiniLuxe Holding Corp (TSXV: MNLX), announces that Aditi Gupta has joined its team as Chief Growth Officer. As CGO, Ms. Gupta will be responsible for leading MiniLuxe’s ​​product marketing, e-commerce growth, public relations activity and corporate communications in support of the company’s strategic plan.

“We are excited to welcome Aditi to MiniLuxe,” said Zoe Kreislock, CEO of MiniLuxe. “She brings a wealth of experience in product marketing, as well as digital marketing capabilities that will help us continue to build our purpose-based brand. Aditi is a market leader with a proven track record in beauty and local digital business.”

Most recently, Ms. Gupta led Marketing and Growth for Homepolish, a digital platform for interior designers. As the Managing Director of MiniLuxe, she has deep experience in the beauty industry with a focus on building a digital brand. Prior to her role on MiniLuxe, Aditi worked at Estee Lauder, Diageo and Unilever in various marketing and strategy roles.

on Mini Lux

MiniLuxe, a Delaware company headquartered in Boston, Massachusetts, is a premier digital, socially responsible lifestyle brand and platform for empowering talent in the nail and wax industry. For more than a decade, MiniLuxe has been setting industry standards for health, hygiene and fair labor practices in its efforts to transform the more underused, but largely unregulated nail care industry. MiniLuxe aspires to become one of the largest inclusion educators and employers of female professional workers by empowering Asian Americans, Asian Canadians and other diverse members on its talent empowerment platform.

Today, MiniLuxe derives its revenue streams via talent services (manicure and waxing services) and product revenue (through its own clean nail care products). MiniLuxe is powered by a fully integrated digital platform that manages all customer bookings, preferences and payments and provides designers with the ability to manage scheduling, customer preferences, performance tracking, compensation and training content. Since its founding, MiniLuxe has performed more than 2 million services.

for further information

Anthony Tiegan
CEO, MiniLuxe Holding Corp.
atjan@miniluxe.com

Neither TSX Venture Exchange nor the Regulatory Services Provider (as defined in the TSX Venture Exchange policies) accept responsibility for the adequacy or accuracy of this release.

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