Digital Marketing Courses

Senior Digital Marketing Officer – Creative (Arts and Education)

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Written by Publishing Team

  • Burwood or Geelong Campus
  • Part-time (29.4 hours per week), 12-month fixed-term contract
  • HEW 6 – $82,494 prorated plus 17% pension

College marketing teams work collaboratively with stakeholders across the university to deliver integrated marketing campaigns that put Deakin at the helm. We are looking for a part-time Senior Digital Marketing Officer – Creative to coordinate, design and produce digitally accessible marketing communications assets, including course materials and creative and promotional campaign tools that support the delivery of marketing and communications strategies and contribute to the effective recruitment of potential students to Deakin University.

Key responsibilities include, but are not limited to:

  • Relying on a variety of people, groups, and resources to identify opportunities, processes, and ways to do new or improved things to advance organizational strategy
  • Fact-finding, identification of appropriate solutions, and selection of the most appropriate from a set of alternatives
  • Seeking feedback from customers regarding their satisfaction and perspective towards products or services received, responding to feedback with openness and transparency and seeking to identify ways to better serve customers
  • Provide ethical advice to clients that addresses core issues, promoting value-added insights and recommendations
  • Build new and fruitful relationships with a diverse group of potential students, stakeholders or key and influential individuals inside and outside the university
  • Develop and implement accessible and practical solutions based on stakeholder needs
  • Striving for excellence and consulting regularly with clients to clarify who needs the information, the purpose for which it is required, the criteria for success, and where and when advice and recommendation is needed
  • Communicate with confidence using examples and impact techniques best suited to a particular situation to increase understanding and support

To be successful, you will have:

  • degree with relevant subsequent experience; or
  • Extensive experience and specialized knowledge or extensive knowledge in technical or managerial areas; or
  • An equivalent combination of relevant experience and/or education/training
  • Experience in graphic design and artwork preparation for print and digital purposes and working within style guide standards
  • Knowledge of designing accessible digital content that meets WCAG 2.0 digital requirements
  • Experience in developing digital advertising campaigns using AdBuilder platforms such as Facebook Ads Manager or Sizmek
  • Experience in analyzing and optimizing campaign performance • Experience with Adobe Creative Suite, in particular, Adobe InDesign
  • Experience in developing creative assets across digital and social marketing channels Above the Line (ATL)

For a copy of the job description and application, please visit Deakin Careers.

Applications for this position close on January 18, 2022.

This role requires the incumbent to apply and maintain a Child Employment Verification (see Deakin Recruitment Procedures for more details).

Please submit your updated CV and a short cover letter outlining your skills and experience for this role.

Please note that while we are still accepting applications from anyone interested in our roles, due to the impacts of COVID-19, we are currently prioritizing applications from those with existing work rights in Australia who are not affected by travel restrictions. Please see the latest updates on immigration and border arrangements in Australia during the coronavirus outbreak: https://covid19.homeaffairs.gov.au/

are you ready?

Deakin is a Victorian university of global influence. We are an agile, dynamic and innovative university committed to making a positive impact through our excellence in education, research, innovation and the contributions we make to the wider community.

We understand that our reputation is built on the dedication and expertise of our employees and we offer a dynamic and diverse work environment with opportunities for growth and career development. We believe that a progressive and thriving culture will ensure that people choose to come and stay in Deakin and contribute to our continued success.

We value diversity and aim to build an inclusive environment that champions, embraces and respects differences. We support and encourage applications from Aboriginal and Torres Strait Islander people, and people of all cultures, sexual orientations and genders.

About the author

Publishing Team